Techincal Package • Specs
May 2025 • Tech accessory
Theo CAMERA BAG
I managed the design and technical development of the Theo family, with the Camera Bag as the third installment. I owned CADS, CMF, BOM, and factory collaboration, guiding everything from silhouette and material execution to hardware, construction, and color strategy. Crafted in water-resistant cotton jacquard, it delivers a compact, modular expression that expands the Theo line while preserving brand DNA.
BRand:
Coach®
Location:
New York, New York
Industry:
Accessories - Softgoods
Scope of work:
Product Design - CMF - Development

Black Cotton Canvas Jacquard • Pewter Hardware




Olive Cotton Canvas Jacquard • Pewter Hardware





Material / Color Cards • CAD


May 2025 • Tech accessory
Theo CAMERA BAG
I managed the design and technical development of the Theo family, with the Camera Bag as the third installment. I owned CADS, CMF, BOM, and factory collaboration, guiding everything from silhouette and material execution to hardware, construction, and color strategy. Crafted in water-resistant cotton jacquard, it delivers a compact, modular expression that expands the Theo line while preserving brand DNA.
BRand:
Coach®
Location:
New York, New York
Industry:
Accessories - Softgoods
Scope of work:
Product Design - CMF - Development
Black Cotton Canvas Jacquard • Pewter Hardware
Olive Cotton Canvas Jacquard • Pewter Hardware
Material / Color Cards • CAD
Technical Package • Specs
Story:
The Theo Camera Bag extends the now-iconic Theo family, offering a compact, fashion-forward silhouette that balances heritage codes with modern adaptability. Crafted in cotton-based Signature Jacquard with refined calf leather trims, it delivers a tactile update to Coach’s heritage material while upgrading durability, lightweight performance, and water resistance for everyday use.
Though named a camera bag, the design prioritizes versatility. Sized for essentials such as a phone, wallet, keys, earbuds, or even a compact camera, it transitions seamlessly from crossbody carry to a hand-held kit with the detachable strap and oversized dog leash clips. This modularity makes it equally suited for daily wear, travel, or as an organizational piece inside larger bags.
A front zip pocket and D-ring detail add both function and personality, allowing users to customize with charms or clips. Compact yet expressive, the Theo Camera Bag underscores how utility and individuality can share the same space.
specs:
Branded Webbing
Detachable Crossbody Strap
Charm Ready D-Ring
Front Zipper Pocket
Top Zip Closure
23cm (L) x 14.5cm (H) x 6.5cm (W)
© Copyright 2025 Coach NY. This design is the property of Coach's Design House and is presented for viewing only.
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MAY 2025 • Tech accessory
Theo CAMERA BAG
I managed the design and technical development of the Theo family, with the Camera Bag as the third installment. I owned CADS, CMF, BOM, and factory collaboration, guiding everything from silhouette and material execution to hardware, construction, and color strategy. Crafted in water-resistant cotton jacquard, it delivers a compact, modular expression that expands the Theo line while preserving brand DNA.
Brand:
Coach®
Location:
New York, New York
Industry:
Accessories - Softgoods
Scope of work:
Product Design - CMF - Development
Technical Package • Specs
Olive Cotton Canvas Jacquard • Pewter Hardware
Black Cotton Canvas Jacquard • Pewter Hardware
Material / Color Cards • CAD
Story:
The Theo Camera Bag extends the now-iconic Theo family, offering a compact, fashion-forward silhouette that balances heritage codes with modern adaptability. Crafted in cotton-based Signature Jacquard with refined calf leather trims, it delivers a tactile update to Coach’s heritage material while upgrading durability, lightweight performance, and water resistance for everyday use.
Though named a camera bag, the design prioritizes versatility. Sized for essentials such as a phone, wallet, keys, earbuds, or even a compact camera, it transitions seamlessly from crossbody carry to a hand-held kit with the detachable strap and oversized dog leash clips. This modularity makes it equally suited for daily wear, travel, or as an organizational piece inside larger bags.
A front zip pocket and D-ring detail add both function and personality, allowing users to customize with charms or clips. Compact yet expressive, the Theo Camera Bag underscores how utility and individuality can share the same space.
specs:
Branded Webbing
Detachable Crossbody Strap
Charm Ready D-Ring
Front Zipper Pocket
Top Zip Closure
23cm (L) x 14.5cm (H) x 6.5cm (W)
© Copyright 2025 Coach NY. This design is the property of Coach's Design House and is presented for viewing only.
DISCOVER MORE
Story:
The Theo Camera Bag extends the now-iconic Theo family, offering a compact, fashion-forward silhouette that balances heritage codes with modern adaptability. Crafted in cotton-based Signature Jacquard with refined calf leather trims, it delivers a tactile update to Coach’s heritage material while upgrading durability, lightweight performance, and water resistance for everyday use.
Though named a camera bag, the design prioritizes versatility. Sized for essentials such as a phone, wallet, keys, earbuds, or even a compact camera, it transitions seamlessly from crossbody carry to a hand-held kit with the detachable strap and oversized dog leash clips. This modularity makes it equally suited for daily wear, travel, or as an organizational piece inside larger bags.
A front zip pocket and D-ring detail add both function and personality, allowing users to customize with charms or clips. Compact yet expressive, the Theo Camera Bag underscores how utility and individuality can share the same space.
specs:
Branded Webbing
Detachable Crossbody Strap
Charm Ready D-Ring
Front Zipper Pocket
Top Zip Closure
23cm (L) x 14.5cm (H) x 6.5cm (W)
© Copyright 2025 Coach NY. This design is the property of Coach's Design House and is presented for viewing only.
DISCOVER MORE
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