Black Polished Pebble Leather • Nickel Hardware
july 2024 • Collection
Sketch Print Capsule
I co-designed and technically developed the Sketch Print Capsule, collaborating with the team on CMF direction, print application, and graphic refinement across ten silhouettes ranging from wallets and backpacks to handbags and duffels. I owned factory specs, finish selection, Tech Pack creation, and CAD development, ensuring expressive storytelling translated seamlessly into a seasonal capsule that balanced heritage quality with bold creativity.
BRand:
Coach®
Location:
New York, New York
Industry:
Accessories - Leathergoods
Scope of work:
CMF Design - Product Development
Material / Color Cards • CAD
July 2024 • Collection
Sketch Print Capsule
I co-designed and technically developed the Sketch Print Capsule, collaborating with the team on CMF direction, print application, and graphic refinement across ten silhouettes ranging from wallets and backpacks to handbags and duffels. I owned factory specs, finish selection, Tech Pack creation, and CAD development, ensuring expressive storytelling translated seamlessly into a seasonal capsule that balanced heritage quality with bold creativity.
BRand:
Coach®
Location:
New York, New York
Industry:
Accessories - Leathergoods
Scope of work:
CMF Design - Product Development
Black Polished Pebble Leather • Nickel Hardware
Story:
The Sketch Print Capsule brings a raw, expressive energy to Coach’s most iconic silhouettes. Through playful hand-drawn illustrations and offbeat typography, the collection transforms backpacks, handbags, wallets, and duffels into wearable works of art that balance individuality with Coach’s heritage.
Signature motifs—including Rexy, cherry graphics, the Big Apple, and “1941”—are reinterpreted through a spontaneous, sketch-driven lens. Paired with handwritten phrases centered on luck, fun, and positivity, each piece reflects a sense of charm and personality. No two designs are identical, yet together the capsule forms a cohesive statement that speaks to creative, fashion-forward consumers.
CMF exploration drives the collection’s distinctiveness. Crafted in luxurious pebble leather, the bags combine printed, embossed, and embroidered applications to create layered texture and visual depth. The fusion of expressive graphics with refined craftsmanship demonstrates Coach’s commitment to material storytelling while pushing heritage codes into bold, contemporary territory.
sTYLES:
Charter Backpack
Charter Slim Crossbody
Charter Crossbody 19 & 24
Gotham Duffle 24 & 45
Slim ID Card Case
Tabby 26
Wesley Tote
Zip Card Case
© Copyright 2025 Coach NY. This design is the property of Coach's Design House and is presented for viewing only.
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Laptop Case
January 2025 • Tech Accessory
Laptop Case
January 2025 • Tech Accessory
Velma Tote 50
February 2025 • Handbag
Velma Tote 50
February 2025 • Handbag
July 2024 • Collection
Sketch Print Capsule
I co-designed and technically developed the Sketch Print Capsule, collaborating with the team on CMF direction, print application, and graphic refinement across ten silhouettes ranging from wallets and backpacks to handbags and duffels. I owned factory specs, finish selection, Tech Pack creation, and CAD development, ensuring expressive storytelling translated seamlessly into a seasonal capsule that balanced heritage quality with bold creativity.
Brand:
Coach®
Location:
New York, New York
Industry:
Accessories - Leathergoods
Scope of work:
CMF Design - Product Development
Black Polished Pebble Leather • Nickel Hardware
Material / Color Cards • CAD
Story:
The Sketch Print Capsule brings a raw, expressive energy to Coach’s most iconic silhouettes. Through playful hand-drawn illustrations and offbeat typography, the collection transforms backpacks, handbags, wallets, and duffels into wearable works of art that balance individuality with Coach’s heritage.
Signature motifs—including Rexy, cherry graphics, the Big Apple, and “1941”—are reinterpreted through a spontaneous, sketch-driven lens. Paired with handwritten phrases centered on luck, fun, and positivity, each piece reflects a sense of charm and personality. No two designs are identical, yet together the capsule forms a cohesive statement that speaks to creative, fashion-forward consumers.
CMF exploration drives the collection’s distinctiveness. Crafted in luxurious pebble leather, the bags combine printed, embossed, and embroidered applications to create layered texture and visual depth. The fusion of expressive graphics with refined craftsmanship demonstrates Coach’s commitment to material storytelling while pushing heritage codes into bold, contemporary territory.
sTYLES:
Charter Backpack
Charter Slim Crossbody
Charter Crossbody 19 & 24
Gotham Duffle 24 & 45
Slim ID Card Case
Tabby 26
Wesley Tote
Zip Card Case
© Copyright 2025 Coach NY. This design is the property of Coach's Design House and is presented for viewing only.
DISCOVER MORE
Story:
The Sketch Print Capsule brings a raw, expressive energy to Coach’s most iconic silhouettes. Through playful hand-drawn illustrations and offbeat typography, the collection transforms backpacks, handbags, wallets, and duffels into wearable works of art that balance individuality with Coach’s heritage.
Signature motifs—including Rexy, cherry graphics, the Big Apple, and “1941”—are reinterpreted through a spontaneous, sketch-driven lens. Paired with handwritten phrases centered on luck, fun, and positivity, each piece reflects a sense of charm and personality. No two designs are identical, yet together the capsule forms a cohesive statement that speaks to creative, fashion-forward consumers.
CMF exploration drives the collection’s distinctiveness. Crafted in luxurious pebble leather, the bags combine printed, embossed, and embroidered applications to create layered texture and visual depth. The fusion of expressive graphics with refined craftsmanship demonstrates Coach’s commitment to material storytelling while pushing heritage codes into bold, contemporary territory.
sTYLES:
Charter Backpack
Charter Slim Crossbody
Charter Crossbody 19 & 24
Gotham Duffle 24 & 45
Slim ID Card Case
Tabby 26
Wesley Tote
Zip Card Case
© Copyright 2025 Coach NY. This design is the property of Coach's Design House and is presented for viewing only.
DISCOVER MORE
Laptop Case
January 2025 • Tech Accessory
Velma Tote 50
February 2025 • Handbag
AirPods Pouch
March 2025 • Tech Accessory
Material / Color Cards • CAD